PJICO FEST

More than a celebration of its 30th anniversary, PJICO Fest was a tribute to the community and a powerful message of lasting connections and aspirations for the future, especially for the younger generation.Inspired by PJICO’s brand spirit, Zeit Media crafted the concept “Future Beat”, taking the audience on an inspiring journey through three chapters: Trust From Heart, Rising Together, and Future Beat. With an electrifying lineup featuring top artists like Đen, Bích Phương, Nguyễn Trần Trung Quân, Văn Mai Hương, Tăng Duy Tân, MONO, and Lâm Bảo Ngọc, PJICO Fest delivered a spectacular musical experience, igniting the energy of over 20,000 attendees.